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Graphic & Multimedia Design - Program Description
The Bachelor's of Technology in Graphic and Multimedia Design (GMMD) is a fast paced technology and culture driven major for creative students interested in pursuing a four-year degree. Students can also expect to learn about podcasts, blogs, and other new forms of communication.
Students in this Major:
- Create and design original works using graphics, video, photography, sound and animation.
- Develop communication, management, and analytical skills.
- Learn design theory and interact with the latest multimedia authoring software.
- Design and launch their own multimedia project individually, as part of a team, and /or complete an internship within the media field.
Career Opportunities:
- Graphic designer
- Web designer
- Advertising specialist
- Public Relations specialist
- Video, Sound or Video Game designer
- Journalist
Potential Employers:
- Web Design Firms
- Advertising Firms
- Government
- Education
- News Agencies
- Other (design departments)
Admission Requirements:
- Refer to the table of high school course prerequisites for admission.
- Prepared to take Expository Writing
(ENGL 101)
- NYS English Regents score ≥ 75; or
- Verbal SAT score ≥ 420; or
- Reading and Writing ACT scores ≥ 17; or
- Transfer student who has already passed a college level English course.
- Prepared to take GER Math
- NYS Geometry or Math A exam plus one additional year of math; or
- Already passed Intermediate Algebra or equivalent.
- Transfer students from other institutions and majors may have to complete certain bridge courses that could extend their graduation date.
PROGRAM REQUIREMENTS (Curriculum 2026)
Semester I Credits
| CITA 152 | Computer Logic | 3 |
| ENGL 101 | Expository Writing (GER 10) | 3 |
| GMMD 101 | Intro to Media Studies (GER 7) | 3 |
| ARTS 101 | Intro to Drawing (GER 8) | 3 |
| MATH 111 MATH 121 |
Survey of Mathematics OR College Algebra (GER 1) |
3-4 |
| TOTAL CREDITS | 16 |
Semester II Credits
| CITA 180 | Intro to Programming | 3 |
| ENGL 202 | Creative Non-Fiction | 3 |
| GMMD 102 | Intro to Design (GER) | 3 |
| HUMA 189 SPCH 104 |
Acting and Improvisation OR Introduction to Speech |
3 |
| SOCI 101 | Intro to Sociology | 3 |
| TOTAL CREDITS | 15 |
Semester III Credits
| GMMD 201 | Digital Photography | 3 |
| ARTS 201 ARTS 202 ARTS 203 |
Art History BCE to 16th Century** OR Art History 16th-20th Centuries** OR Art and Society |
3 |
| ENGL 221 | Creative Writing | 3 |
| Foreign Language (GER 9) | 3 | |
| Natural Science (GER 2) | 3-4 | |
| TOTAL CREDITS | 15-16 |
Semester IV Credits
| GMMD 211 | Film Analysis | 3 |
| SOCI 250 | Sociology of the Mass Media | 3 |
| American History (GER 4) | 3 | |
| Natural Science or Math Elective | 3-4 | |
| General Elective | 3-4 | |
| TOTAL CREDITS | 15-17 |
Semester V Credits
| GMMD 301 | 3D Design | 3 |
| GMMD 313 | Studies in Genre Film | 3 |
| ENGL 309 | Journalism* | 3 |
| CITA 342 | Visual Programming | 3 |
| Western Civilization (GER 5) | 3 | |
| TOTAL CREDITS | 15 |
Semester VI Credits
| GMMD 330 | Web Design and Development | 3 |
| ENGL 301 | Professional Communication | 3 |
| GMMD 302 GMMD 303 |
Digital Photojournalism OR Experimental Digital Photography |
3 |
| GMMD 331 | Digital Illustration and Typography | 3 |
| Other World (GER 6) | 3 | |
| TOTAL CREDITS | 15 |
Semester VII Credits
| GMMD 401 | Multimedia Product Design | 3 |
| GMMD 409 | Issues in New Media Journalism | 3 |
| GMMD 411 GMMD 412 |
Digital Documentary Video OR Experimental Digital Video |
3 |
| GMMD 420 GMMD 421 |
Animation Techniques OR Sustainability Design |
3 |
| GMMD 440 | Senior Project Proposal/Internship Orientation | 1 |
| U/L Arts or Humanities Elective (GER 7, 8)** | 3 | |
| TOTAL CREDITS | 16 |
Semester VIII Credits
| GMMD 432 | Virtual Worlds | 3 |
| SELECT ONE OR TWO COURSES | ||
| GMMD 441 GMMD 442 GMMD 443 |
Graphic & Multimedia Design Group Project Individual Project Arts Management Internship |
4-8 |
| U/L Elective | 3 | |
| TOTAL CREDITS | 14 | |
*Fulfills writing intensive requirement
**Art History (ARTS 201/202) can be counted as either GER 7 or GER 8; this elective should be used to cover the remaining General Education area.
U/L = Upper Level Courses (300/400)
GER = General Education Requirement
NOTE: Graphic and Multimedia Design students must meet all of the ten General Education Requirements and successfully complete the SUNY Canton Computer Competency requirement.
